Sustainability Knowledge Group is happy to announce its 13th CSR & Sustainability Meetup on February 24th in Dubai!

During this event guest speakers will discuss the issues of sustainability and viability in small businesses. Special focus will be placed in responsible fashion and the case for sustainable fashion ventures in the region.

Dr. Petar Stojanov will focus on embracing sustainability success factors as tools to enable growth for entrepreneurs and SMEs, along with examples of best-practices and ‘do’s and don’ts’ lessons learnt from industries, as well as nature. Petar will provide tools to identify sustainable market opportunities and capitalise on them, the common risks when one starts their own sustainable venture and common pitfalls to avoid them, along with thoughts on remaining ethical in an economically challenging business environment.

Petar is a former academic scientist and lecturer with doctoral research exploring clean, sustainable energy production. He brings a forensic approach to solving business challenges in his role as MD of GPP Global (; an SME consultancy specialising in step-change growth by solving supply chain challenges through innovative business models.  Petar has advised the Dubai SME Top 100 companies as well as the region’s leading bank on sustainable business practices. He is an Advisory Board member and Program Director for the UAE branch of Fashion Revolution, mentoring Emirati entrepreneurs at the Emirati Launchpad supported by Dubai SME and CBD bank, as well as the Kafa’at Social Enterprise program supported by the Emirates Foundation. 

Ayesha Siddequa will emphasize on responsible fashion and how her venture is supporting the case of sustainable fashion in the region. Utilising her experience in the field, she will raise the issue of responsible fashion practices and awareness in this sector. She will develop the case for sustainable fashion and how this has proven to be an opportunity for many to build a successful business. She will discuss the challenges of being sustainable, ethical and profitable. 

Ayesha (CSR professional, Consultant and Design Activist) is the Founder and Creative Director of Future Fashion, a sustainable fashion business platform for fashion driven environmental products based out of Dubai, UAE. Originally from India Ayesha lived most of her life in the Middle East. After completing her Masters in Corporate Social Responsibility at Liverpool John Moores University in UK she moved back to the Middle East to settle in Dubai where she now runs her business, Future Fashion, the result of a combination of 12+ years of corporate knowledge and passion for creativity in fashion.

Host: In5Hub innovation centre:
This event is hosted by the In5Hub innovation centre which is an environment that supports entrepreneurship and cultivates the development of the ICT and digital media start-up ecosystem in Dubai.

Where: In5Hub, Dubai
When: Wednesday, February 24th @6:30pm
To join this meetup please visit:

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